People for the ethical treatment of animals recognize an opportunity when they see one.
A bite has been taken from the Oscar Mayer Wienermobile, and now the world’s largest animal rights organization, People for the Ethical Treatment of Animals (PETA), has offered to pay for its repairs under one condition.
The organization sent a letter to the US president of Kraft Heinz, Carlos Abrams Riveraoffering to pay for the cost of repairs if the company turned it into a vegan hot dog.
As you may recall, a few weeks ago, a few thieves in the Las Vegas Valley stole the 27-foot-long Wienermobile’s catalytic converter, a key part of the emissions system. To get it back up and running, PETA said it would cover the costs, but only if Kraft Heinz agreed to the organization’s terms.
Related: Oscar Mayer is on the hunt for the next Wienermobile operator – see if you qualify
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“PETA is willing to cover the cost of the spare part and maintenance of the vehicle for one year if you convert it to a ‘non-Dogmobile’ or something similar. With the growing demand for vegan hot dogs and in the wake of last year’s report on the potential of Oscar Mayer Not Hot Dogs, now is the perfect time to put the brakes on an old idea and make a change. “
The letter went on to talk about statistics for the plant-based hot dog industry, which grew “20% last year and is expected to reach a market value of $1.99 billion by 2032.”
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PETA also cited the World Health Organization report which suggests that eating hot dogs and other processed red meats causes cancer, noting that “studies show that eating vegan foods like tofu high in protein and cholesterol-free reduces the risk of suffering from certain types of cancer, heart disease and stroke.”
“Franklywe want everyone to consider that they now have options, whether they are vegan for ethical, environmental, health, religious or other reasons, or just want to try a vegan hot dog,” PETA said. , concluding, “Since Americans’ appetite for cruelty-free foods is only growing, we hope you enjoy this opportunity to ketchup with the trend of having at least one mobile veggie dog.”
A Kraft Heinz spokesperson responded to the statement, telling Fox News Digital: “We have received the letter and have respectfully declined their offer as our Wienermobile is repaired and back on the road.”
“Giving people a variety of delicious, high-quality food options is important to us, and we have a long history of offering many plant-based options. We recently announced a new Philadelphia Cream Cheese made from We are also excited to expand our plant-based offering through our joint venture with NotCo and have already announced Kraft NotCo plant-based cheese slices, as well as mayonnaise. We’ll have even more plant-based options to reveal. It’s all part of our mission to lead the future of food and make life delicious for everyone.”
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Vegan hot dogs, though? Well, there don’t seem to be any plans for this to be included in the company’s offerings slate any time soon.